True to our belief in co-creation, we opened the floor to YOU, the Tribe, to decide what direction T-Bô’s new products should take.
We were humbled by how many of you took the time to respond (over 60% of you participated!!) and by the encouraging, and SUPER CREATIVE, feedback you shared with us. As co-creators, You more than lived up to that very important role in the future success of T-Bô!
And because your answers were AMAZING, we can’t help but share them with you!
Here are some of the highlights of your replies…..
Winners: Briefs and Boxer Briefs
Up & coming: T-Shirts!!
T-Bô seems to be your all-round favorite!
Anytime for any activity!
- Lounging around the house
- When I want to feel sexy even if noone will see them
- Husband wears them every day
- For relaxation
You are an active bunch!!
83% of the Tribe are doing sport regularly.
Very diverse activities going on!! Over 40 sports!
Biggest categories are fitness, gym, yoga as well as ground sports like hiking and running
You are from over 60 countries
USA, Mexico, France Polynesia, Australia, Zimbabwe, Switzerland, Finland, New Zealand, Singapore, Brazil, Germany, Japan.... you get the picture;)
Now that we’ve all digested this mind-blowing information, it’s time to think about “SO WHAT’S NEXT??”
You, The Tribe, have decided: you want to venture into a completely new product category: *T-SHIRTS*
So let's all get into more detail about what kind of t-shirt we want... let's co-create the first T-Bô t-shirt line.
Fill out this survey, have your say and inspire the Tribe!
Bellow the complete infographic.
“The Earth is a fine place and worth fighting for.”— Ernest Hemingway
We want the planet with all her beauty to be around for many more generations to enjoy. And we are deeply grateful for the T-Bô Tribe who encourage and inspire us every day to keep at this mission.
How to measure my natural waist?
To measure your natural waist, measure at your belly button. If your waist is larger than your hips use the narrowest part of your torso to measure your waist.