Underwear is considered as a basic necessity in everyday's life. As time passes by, underwear became a hit in the fashion industry. With classy briefs, boxers, boxer brief, and even men's lingerie, it seems like there are more types of men's underwear compared before.
This is the 7 stats you probably didn't know about men's underwear.
1. There are 21 types of fabrics that are now widely used for underwear. This includes Acrylic, Bamboo, Combed Cotton, Cotton, Coolmax, Latex, Microfiber, MicroModal, Modal, Nylon, Nylon, Organic Cotton, Organza, Pima Cotton, Polyester, Ring Spun Cotton, Satin, Silk, Spandex, Supima Cotton,and Viscose Rayon. - www.theunderwearexpert.com
2. Around 47% of men wear boxers to make them feel more like a man.
3. "The best color in the whole world is the one that looks good on you" quote by Coco Chanel. The most popular color a man would buy is 25% Black, 17% Blue, 14% Red, and 12% for the classic white underwear where it signifies that most of the fashion conscious customers have moved more towards color.
4. 58% of men go for boxer briefs instead of the traditional and classic brief.
5. Do you know how frequent a man shop for their underwear? Stats show that 30% of men buy underwear monthly, 30% buy every 2-3 months, and 20% buy every 6-12 months.
6. According to First Insight data, prices of men’s trunk underwear have risen by 44% over the past three years, and the volume of trunks tested via the company’s platform has boosted tests in the entire men’s underwear category by 34% over the same period. In 2013, trunks accounted for just 8% of the total men’s underwear tests conducted via First Insight’s platform; in 2016 to date, they have represented 56% of the total.
7. 3% of men are not wearing anything at all! - askmen.com
by Allan PerrottetMarch 16, 20202 min read0 Comments
We've been following the serious situation caused by the spread of the COVID-19. The wellness of community is first and foremost on our minds....To lessen this, we have pledged to donate 1 piece of bodywear for every piece that is sold from today for the next 30 days to three NGOs for homeless people. We are in touch with several organizations – please let us know if you know of an NGO that can make good use of bodywear.
by Allan PerrottetFebruary 19, 20202 min read0 Comments
Swiss sustainable bodywear brand, T-Bô, will introduce a “packaging-free” option during checkout for their eco-conscious customers in part of a broader vision to produce less waste and strengthen the brand’s core DNA of sustainability.
We are convinced that the successful brands of the future will be built ground up - not top-down - in a radically collaborative approach. T-Bô is the pioneer in this radically new approach by co-creating a brand for eco-conscious and active people. We make premium bodywear products from eco-friendly bamboo fibers that...